Find a Professional Graphic Designer

The condition of graphic design can advert to an array of artistic and professional corrects which centre on optical communication and display. Various methods are used to create and combine symbols, images and words to create a visual representation of ideas and messages. A designer can use typography, visual arts and technical layout to produce the final result. Graphic design frequently adverts to both the action by which the communication is created and the harvest fathered.

Common uses of graphic design are magazines, advertising and packaging. For example, a product that includes for a logo or other artwork, organized text and pure design elements such as shape and color as one piece. The composition is one of the key elements of graphic design especially when using existing equipment or parts.

A design project may include graphic style and format of existing text or photographs or images developed by graphic designers. For example, from a newspaper with reporters and photographers and then becomes the graphic designer responsible for organizing this to be a reasonable layout and determine if other graphic elements should be mandatory. In a magazine article or advertisement, often a designer or art director for the Commission, photographers and illustrators to create original pieces just to be part of system design. The contemporary exercise of design accepts equaled covered to latest computers, specified the use of WYSIWYG exploiter ports, often adverted to as synergistic design, multimedia or graphic design.

In addition to important content, the type of presentation in May is also important for graphic design. The exterior design is manufactured according to traditional editing tool or digital imaging. Choosing the proper development and presentation of each project is fundamental to how the project will be perceived by the public.

In the mid-1980s brought the advent of desktop publishing and graphics software to a generation of designers, computer art of image manipulation and creation that has been done manually. Computer graphics enabled designers to instantly see the effects of the typographical arrangement and simulate the effects of traditional media, but a lot of space. But are traditional tools such as pencils or markers are often used to develop ideas even when computers are used for finishing. Some of these drawings, you can get a single customer for approval early stage before they develop the idea of using a computer and software for graphic design.

New ideas can come through experimentation with tools and methods. Some designers explore ideas with pen and paper to avoid the limits of what computer fonts, clip art, photos, or rendering filters are available in a given configuration. Others use many different brands making tools and resources from computers to sticks and mud as a means of inspiring creativity. One key feature of the graphic design is a tool for selecting appropriate images to convey meaning.

Feature Stories With Heart

Feature stories have heart. Feature stories have warmth. Most of all, feature stories force a writer / reporter to evaluate the human side of a community – beyond the facts, beyond the opinions – to find the spirit of the story.

I have always favored feature stories (or soft news) as a writer because it gives me the chance to get to know people on a higher level than straight news reporting (hard news) does. Beyond that, it also forces me to work as a reporter with feelings – yes, some reporters have actual feelings.

For the past few weeks, I've evaluated a variety of types of college feature stories in preparation for a workshop I'm presenting at the Associated Collegiate Press and College Media Advisers National College Media Convention. After sifting through stacks and stacks of archives of papers, I've come to the conclusion that college newspapers are much more active to seek out the feature elements than mainstream, professional newspapers.

My students (and former students) from The Montage, have compiled heartwarming stories of life and death, fun and frolics, and service and sacrifice. Here are a few examples:

"A Day in the Life of Mary Davis:" As a regular series, my students write personality profiles, covering students, faculty, staff, locals, etc. This particular story highlights an 86-year old student still eager to learn.

"Turning Lead into Gold:" This profile provides an in-depth look at a faculty member's passions.

"Inauguration Road:" Following a road trip to the White House for Barack Obama's engagement, two of my students compiled a piece about a 1st person account of the journey itself.

"What's Brewing in St. Louis:" Beer is a priority for many college students. Recognizing this, my students compiled an in-depth centerspread on St. Louis. Louis' beer culture, including a list of "things" to do with beer.

"The Vertical Expression of a Horizontal Desire:" Fun and frolics come in all shapes and sizes as detailed in this feature about the art of tango music.

This list of stories (found at http://www.meramecmontage.com ) includes a variety of subjects, topics, and angles. Primarily, though, these stories offer readers something "different," something soft – a much-needed break from the heart-wrenching news of reductions, murders, and swine flu statistics. Even more so, they offer reporters (whether student or professional) a chance to explore more than just the facts but rather the fun-loving spirit of life.

I could spend all day listing compelling, heart-warming and entertaining features that have been written by both students and professionals, but I'd rather open my eyes and seek the next big story that could possibly touch someone else's life and in return, touch mine.

Market Research Companies – An Overview

Most large to big businesses have their own market research teams. These teams not only conduct research themselves, but most often outsource the requests to specialised companies. In the UK alone there are well over 250 market research companies, some operating in small niche markets. This article focusses on some of the most well known market research companies that operate across the globe.

ACNielsen

is a global marketing research firm and part of The Nielsen Company. One of ACNielsen’s best known creations is the Nielsen ratings, which measure television, radio and newspaper audiences in their respective media markets. Another market research tool is Homescan where sample members track and report all grocery and retail purchases, allowing purchasing patterns to be related to household demographics.

One of the most common used products is Retail Measurement, a tool that provides continuous tracking of product sales to consumers, based on information gathered at the retail point-of-sale (EPOS data)

Other well known ACN Businesses are BASES, Nielsen Consumer, Nielsen Business Media and Nielsen Online.

Forrester Research is an independent technology and market research company that provides its clients with advice about technology’s impact on business and consumers. It offers a variety of services including syndicated research on technology, quantitative market research on consumer technology adoption and business IT spending, research-based consulting and advisory services. On its website you can find a wide range of free research, options to be alerted on new conducted research as well as of the shelf surveys.

GfK SE is a worldwide market research organisation providing services in five business divisions: Custom Research, Retail and Technology, Consumer Tracking, Media and Healthcare. The Custom Research sector supplies information and consulting services for operational and strategic marketing decisions. Retailer POS data is the source for the Retail and Technology sector. The sector supplies clients with information and consulting services based on retail data from continuous surveys and analyses of sales of technical consumer goods and services in the retail sector. The Media Sector delivers information services on range, intensity and nature of media usage and acceptance. The data source for the Media sector stems from the media (point of media).

Ipsos MORI is the second largest survey research organisation in the UK. The organisation has a freely available archive of opinion polls and public attitude research from 1970 onwards, including trends on its UK website. Ipsos MORI’s Social Research Institute works extensively for UK government and public services, looking at public attitudes to key public services which formed a key part of the UK Government’s domestic agenda in 1997-2005. Social policy, and issues such as identity, social cohesion, physical capital and the impact of place on attitudes are all key themes of the Institute’s work. The company also specialises in Media, Loyalty and Marketing and Advertising Research.

Mintel International Group Ltd is a privately owned, London-based market research firm. Mintel databases, analysis, and forecasts are accessible only to subscribing clients and to students in participating university libraries. Some of its products are: Mintel Beauty Innovation (monitors mass media beauty introductions), Mintel Comperemedia (tracks direct mail and print advertising), Mintel Food & Drink (combines 5 products to deliver actionable market intelligence) and Mintel Menu Insights (tracks items on US restaurant menus). Mintel is mostly known for its reports, which are published online and contain consumer research and analysis.

SymphonyIRI Group (formerly Information Resources, Inc.) is a market research company which provides clients with consumer, shopper, and retail market intelligence and analysis focused on the consumer packaged goods (CPG) industry. They offer services in the following areas: Market Content (Retail tracking data, convenience store tracking data and consumer panel-based data), Predictive Analytics (Decomposition of the drivers of current business trends and simulation of the effects of changes on future brand plans), Enterprise Performance Management Software (Tools to support faster analysis of market content) and Professional Services / Consulting.

WPP is is the world’s largest communications services group in terms of revenue. Kantar, based in London, was founded in 1993 as the Market Research, Information and Consultancy Division of WPP. It is a network of 13 specialist companies, including:

Research International specialises in qualitative and quantitative custom market research. It has experience in most major sectors, particularly consumer packaged goods, retail, new media, financial services, energy and utilities, technology, the postal sector and telecommunications.

Millward Brown provides qualitative, quantitative and consulting services with respect to brands, marketing communications, media and marketing effectiveness. Millward Brown works across a range of industries and categories, including brand strategy and experience, creative development and campaign evaluation, consumer needs and values, media planning and strategy, return on investment (ROI) and forecasting, and investment management, brand valuation and analytics through its MB Optimor unit. In the UK, Millward Brown currently compiles the Music and Video Charts on behalf of The Official Charts Company.

Taylor Nelson Sofres (TNS) is a leading market research and market information group with focus on the areas Automotive, Consumer, Finance, Political and Social, and Technology.

How To Paint the Furniture To Retain Its Elegance

When I was chatting with my friends about home renovation, many of them felt that painting the furniture is a waste of money. I argued against that point by drawing an analogy between human beings and furniture pieces. I compared human dressing with the paint applied on the furniture and I explained them in detail about the advantages of paints. Finally, I won the argument and had a treat.

I am using this space to share a few important points that helped me to win over the argument and also help you to revive the charm of the furniture. We should take a cue from the nature. The ozone protects us from harmful UV rays, similarly the furniture has to be protected from environmental issues. But be clear that the painting a wall and furniture are different except for a few points.

If you are planning to paint the furniture, spare some time to read the following points.

Primer

Firstly, the furniture has to be coated with a primer. It is an undercoat to prepare the furniture for painting. It facilitates the paint to stick on the surface instead of spreading. It also increases the durability of the paint besides protecting the furniture.

The primer must also match the paint you are going to use. For latex paints, choose a latex primer. It is easy to use and it blocks stains. It won’t smell like an oil-based primer.

Similarly, Oil-based primers must be used for oil-based paints. They offer good adhesion and stain blocking compared to latex ones.

Metal enamel primer is known for its durability. This type of primer comes in satin and semi-gloss finishes.

Paint

Many often get confused what to use either Oil-based paints or Water-based paints

Oil paints have been used for centuries. They generally took long time to settle and dry.

Water-based paints are of different types namely Mud, Standard latex, Chalk and Milk paints.

Mud paints give antique appeal to the furniture. They have smooth, flat finish with great coverage. It works well with wax or any water-based coat. They also don’t need a primer as it is inherently adhesive.

Standard latex require a long curing time. They are relatively durable. They need the support of the primer.

Chalk paints have many benefits over other. They don’t require primer as they are normally adhesive. Another advantage is they don’t even need sanding.

Milk paints are commonly available. They can be easily applied to all kinds of surfaces. They are eco-friendly and non-toxic.

Over and above, take some safety precautions while painting as many of the petroleum-based paints are toxic. Paint the furniture in open surroundings as it is a hazardous work.